Building A Marketing Machine – Part 4c, Direct Mail (Mailing)

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This is the third post in the four part series for direct mail. If you haven’t read the first two parts, start HERE. You should now have a well-prepared lead list imported into your lead database. As I mentioned in my last post, you can gain access to my lead database by signing up at

Building a Marketing Machine – Part 3, Online/Social Media

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With nearly 87% of the US population using the internet, it’s no surprise that this is a great way to market for deals.  Even if you’re not necessarily tech savvy, there are many things you can do to find leads online. Today’s post will focus on how to use the wonderful world wide web to

April 2014 Business Update

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Where did the first three months of 2014 go?  I can’t believe how fast this year is flying by already. I haven’t posted an update on my business or rehabs lately so I wanted to fill you in on the details.  The last month has been crazy busy at my day job, requiring longer work

Hiring a Virtual Assistant

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Hiring a Virtual Assistant (VA) is an excellent way to remove yourself from nonessential details so you can focus your time and energy on the tasks that are key to growing your business.  In the past year, I’ve used several VAs for a number of web related items such as developing websites, SEO, Google Adwords,

Direct Mail: Outsource or Keep In-House?

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Marketing is often a hot topic because it’s the critical component to creating a continuous stream of leads.  It’s also one of the most overwhelming and subjective business tasks for a real estate investor.  Subjective because everyone has a different way to market for leads and what works for one person may not work for